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Does Website Design Matter?
Imagine your first big meeting with a potential customer.
You’re confident, you know your stuff. Heck let’s just come out and say it, you’re studly.
You swagger up to your meeting ready to make a great first impression…
But unbeknownst to you that sweet sweet free hot dog you managed to score at the car dealership earlier in the day has exacted it’s revenge in the form of a large lethal mustard bomb perfectly planted smack-dab in the middle of your freshly pressed ivory dress shirt.
Now let me ask you. What do you think the first thing your potential client notices when you meet?
How do you think it effects the way they think about you and how you handle EVERYTHING else in your business?
This same scenario is playing out everyday on the internet when potential customers visit your website to find it disorganized, confusing, or just flat out ugly. If you don’t have a website in today’s business environment it’s metaphorically like not even showing up to the meeting.
Much like in person, first impressions online COUNT!
Your website is the gateway into your business, your companies culture and it’s standards.
Edmonton Web Design That Converts!!!
You want your company to convert visitors to customers. Right?
Be honest. That’s the reason to invest in an online asset like your companies website. If the website doesn’t convert visitors to cash it’s not an asset. It’s a liability.
Beyond simply having a “nice looking” website, there are many psychological triggers that play into the actions your visitors take once on your site.
Through heat mapping software we install on your site, we can track and test the actions and activities that visitors perform. With this information can consistently adjust and optimize the websites layout to generate the highest return on traffic as possible.
Increasing your websites conversion rate is the fast path to reducing the cost of every lead and blowing up your bottom line.
Ensuring your visitors have a great experience on while on your site is critical. Today over half of people coming to your site are viewing it from a mobile phone or tablet. If your site isn’t optimized to be viewed on mobile devices you’re throwing away all that traffic not to mention leaving your potential prospect with a less than professional impression of your business.
At Click Hero we design beautiful custom websites that not only leave your visitors impressed but more importantly have them leaving as a customer!
Need a site or want us to audit one you already have?
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